Leading French home improvement, carpets and flooring specialist to use GOLD to optimize space plans for each of its retail outlets and support launch of new service offer
Paris, France, April 25, 2017 – Symphony GOLD, provider of the GOLD unified software platform for omni-channel retail, today announced that Saint Maclou will deploy Symphony GOLD for space planning & optimization to maximize in-store shelf space and support the launch of its new home improvement service.
A family company founded 50 years, Saint Maclou is now launching a new home improvement service where customers can personalize their ideal room, from walls, to floors to how windows are dressed. The service rests upon offering shoppers choice, the ability to personalize how their room will look as well as ease of purchase and value added in store services. To enable this new service to be rolled out, Saint Maclou is redesigning its stores and will use GOLD to optimize its retail space by providing layout recommendations at the store and fixture levels.
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